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Over 23 years of experience
spread across the advertising, media, marketing and
consultancy businesses.
Unilever, Nestle, Hero Mindmine, Hero Honda, Hero Motors, Dabur, Brooke Bond, Sony,
McDowell’s, Park Avenue, VIP Luggage, World Gold Council,
DeBeers, Trinity, ING Vysya, Reebok, Timex, Castrol, Bharti,
Airtel, Epson, TVS, Teacher's Scotch Whisky, Allen Solly,
Sony Ericsson , Centurion Bank.
Created the brand properties such as: THE WISDEN AWARDS,
PREDIKTA, ADOBE GALGO DESIGN AWARDS, HT Delhi Run, ING VYSYA
BANGALORE LIONS / PREMIER HOCKEY LEAGUE.
2002-to date : Creatigies Communications-Founder & CEO.
1999 - 2001 : Percept IMC - CEO.
1995 - 1999 : TBWA Anthem – CEO.
1990- 1994 : JWT– 4 years –Account Director to Associate
Vice President
– Delhi.
1983- 1990 : Lintas – 8 years Mgt Trainee to Regional
Account Director.
Key areas of expertise are corporate communication, brand
identity, brand personality development, media management,
innovative marketing strategies, and complimenting strategic
alliances for brands / companies.
Creatigies won the Silver trophy at the BE Awards (Branded
Entertainment Awards) for the innovation in sports
programming. The entry for ING Vysya Bangalore Lions won the
award.Also a trainer and has conducted various training
programmes with corporate’s across the board from diverse
sectors and fields.Lectures at the Indian Institute of Mass Communication,
Amity School of Marketing, Symbiosis and MICA, NIA, NIFT,
Fore, IIMT, MDI , IILM , IIPM.
Writes prolifically on Business, Sports and Travel, Held a
solo Photo-exhibition on Cyprus. Also Founder & Director,
Magiktuch, an organization that searches for visually
impaired talent, both musicians and singers, and provides a
national and international platform for the artistes. |